Fugu nets three awards in one night
Brighton’s PR and communications consultancy Fugu has won three awards at the Chartered Industry for Public Relations (CIPR) South of England PRide Awards.
Fugu’s work with Brighton & Hove’s community bike scheme BTN BikeShare scooped two gold awards, being named Transport Campaign of the Year and taking the overall prize for Regional Campaign of the Year. The company’s A-Level results day project for the UK’s largest online student community, The Student Room, was also given the silver award for Low Budget Campaign of the Year.
Fugu’s community-focused campaign for BTN BikeShare was commended for earning the scheme a place in the city’s conscience and helping it become the UK’s most successful bike share scheme outside of London.
This follows a recent national Mark of Excellence for Fugu’s work with BTN BikeShare in June with what the CIPR judges described as: “A well thought-out campaign that made real considerations for the regional market the client was trying to engage with. A wonderful mix of creative ideas and careful planning helped to deliver a stand-out campaign that produced some stunning results for the client and demonstrated real ROI.”
Fugu specialises in creative campaigns that help brands connect with their customers and communities.
Fugu MD Vicki Hughes said: “In our first year of submitting our campaigns for an industry award, we are overwhelmed to have won three - two golds and a silver. I am extremely proud of the team for getting us here and thankful to our clients for trusting us with the creative freedom to deliver great results.”